Can I track calls from my Google Business Profile?

Yes — you set a tracking number as the primary phone number on your profile and your real number as the additional number, so Google keeps the listing verified while every call from Maps and the local pack is recorded with its source.

Those calls are some of the most valuable and least visible in local marketing: without tracking, a customer who found you on Maps and called is indistinguishable from a referral.

Paired with website call tracking, you get one answer to the question that matters — which channels make the phone ring with real customers.