How does an AI agent learn my business?

The agent is trained on your actual business material — services, pricing posture, service area, hours, policies, FAQs, and the way you want things said — assembled into a knowledge base it draws on during every conversation.

Setup is a structured intake, not a science project: existing website copy, internal docs, and a session covering the questions your staff answers all day. From there the agent is tested against real scenarios before it ever takes a live call.

It keeps improving after launch, because every transcript shows you what customers actually ask — gaps get added to the knowledge base, and the agent gets more useful every month it runs.